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Insights

Hospitality MarketBeat

Market figures and trends for the Hospitality Market in Germany

DOWNLOAD H1 2026

Germany

During the first six months of 2026, the German hotel investment market generated a transaction volume of approximately € 600 million, reflecting a lower level of activity compared to the corresponding period in 2025 (ca. € 1.1 billion). 

The defining event of the half-year was the break-up of the insolvent REVO Hospitality Group, through which several international hotel groups entered or expanded in the German market for the first time.

 

HOSPITALITY MARKETBEATS GERMANY

Operator Investment Beat Operator Investment Beat
Munich AdobeStock_91193208.jpeg Munich AdobeStock_91193208.jpeg

City Spotlight

Europe

Cushman & Wakefield’s fifth European Hotel Investor Compass surveyExternal Link gathers insights from major investors active across Europe, who have collectively deployed nearly €18 billion in European hotels between 2020 and 2025.

The 2026 edition identifies Southern markets as top targets for investors. Healthy performance, balanced visitor mix, strong growth potential and high liquidity are set to place Italy, the Iberian Peninsula and France as Europe’s most in-demand hotel investment destinations this year.

European Hotel Investor Compass

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European Hospitality Reports

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CONTACTS

Christine Mayer, Cushman & Wakefield
Christine Mayer

Partner • 60311 Frankfurt am Main

Martin Polifke Cushman & Wakefield
Martin Polifke

Head of Business Development Services, Germany • 60311 Frankfurt am Main

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